The super bowl is an advertising campaign

The most valuable sporting event. The super bowl is also an advertising campaign, and the brand will struggle to capture the hearts and minds of people in the tens of seconds that they spend heavily. This year's super bowl AD is like this: $5 million for 30 seconds. For the first time last year, the 30-second super bowl hit the $5 million mark, essentially unchanged from last year. This year, FOX sold all 47 AD seats and didn't advertise itself. The super bowl AD revenue is expected to reach $4.9 billion.

A survey by the American media and research firm found that 75 percent of respondents said that advertising also brought fun to the super bowl, with more than 40 percent saying they would search for brands online. President Donald trump's attitudes towards women and immigrants have been controversial NFL Coins, both ads are directly or indirectly involved in the two controversial topics, AD involves "feminist", the little girl and a group of boys take part in the race, and eventually won the victory.

Super bowl over a long period of time is the most on this planet has the commercial value of sports, the Forbes 2016 most brand value sports events in the list, the super bowl is also has topped, Olympic Games, winter games, the next World Cup. Super bowl tickets income alone is expected to 2017 will reach $380 million, the highest price of a ticket or even more than 500000 yuan, so the stadium for ordinary Americans to the super bowl is too luxury.